Templates and messaging

Quote follow up email templates for trades and service teams

If you want follow ups that sound useful and confident, keep them short. The goal is to make replying easy, not to write a mini sales letter.

Use this simple structure every time

  1. Mention the quote clearly so the customer can place it fast.
  2. Give a small reason for following up, like checking whether they had any questions.
  3. End with one easy next step, for example reply here, call me, or let me know if you want us to book it in.
Keep the tone light. Good follow ups feel organised and helpful. They should not feel like pressure.

Template 1, first follow up

Subject: Just checking in on your quote

Hi [Name],

Just checking in on the quote I sent over for [job]. Let me know if you have any questions or if you would like me to run through anything.

If you want to go ahead, I can also get some dates lined up for you.

Thanks,
[Your name]

Template 2, second nudge

Subject: Any questions on the quote?

Hi [Name],

Just following up on the quote for [job]. I know these things can get buried, so I wanted to make sure you had everything you needed.

If you want me to resend the quote or talk through options, just reply here.

Thanks,
[Your name]

Template 3, ready to book

Subject: Happy to get this booked in

Hi [Name],

Just checking whether you want to move ahead with the quote for [job]. If the timing works for you, I can get this booked in and confirm the next steps.

No pressure, just let me know either way and I can update it my side.

Thanks,
[Your name]

Template 4, final check-in

Subject: Final check-in on your quote

Hi [Name],

Just one last check-in on the quote for [job]. If now is not the right time, no problem at all. If you still want to move forward later, I am happy to help when you are ready.

Thanks again,
[Your name]

Suggested timing

  • First follow up, 2 to 3 working days after sending the quote.
  • Second follow up, 4 to 5 working days later if there is no reply.
  • Final check-in, roughly a week after that, unless the job size suggests a longer buying cycle.

The important bit is consistency. A simple workflow tracked inside software beats relying on memory every time.